"Got Milk?" Campaign Launches Cookie-Scented Ads

SAN FRANCISCO – DECEMBER 4: A woman sits next to an advertisement for milk while waiting for a bus December 4, 2006 in San Francisco. The California Milk Processor Board has launched a new Got Milk? ad campaign that features five chocolate chip cookie scented bus shelters in downtown San Francisco. The ads, the first of its kind in the United States, feature oven fresh chocolate chip cookie scented strips strategically placed in bus shelters that will hopefully inspire people to buy milk. (Photo by Justin Sullivan/Getty Images)