June 6th, 2018
We’re guessing it means International House Of Breakfast.
IHOP is looking to change it’s name, and people don’t seem to be too happy about it.
IHOP on Twitter
For 60 pancakin' years, we've been IHOP. Now, we're flippin' our name to IHOb. Find out what it could b on 6.11.18. #IHOb https://t.co/evSxKV3QmT
Now, thinking that the IHOB stands for International House of Breakfast, do you think it’s worth the rebranding that they change their name from International House of Pancakes?
Many don’t see that as a good idea.
C. Martin on Twitter
@IHOP Netflix once attempted a name change. Notice its once again called Netflix. This better be a marketing scheme. Otherwise it's a horrendous idea.
Sarina Setton on Twitter
Never ate at an #IHOP but I'm definitely angry about the name change. Stop tryna make fetch happen.
Rachel Spensieri on Twitter
@IHOP Spoiler alert: It's gonna be "Breakfast." Also, the only thing I can think of with that "ob" at the end of the logo... (This is why more women need to be on advertising review boards!) #IHOb
Kent Sanderson on Twitter
In fairness, #IHOb is already how it's pronounced when it's 3 AM, you're drunk, and you're asking a policeman where you can get pancakes
Man, even DiGiorno has an opinion:
DiGiorno on Twitter
@IHOP It's not P. It's b.
